Another channel partner for the world’s largest advertising database
St. Johns, NL (July 1, 2010) – Today, Newfoundland-based Global Ad Source finalized an agreement to distribute its content through U.S.-based The List making it accessible to a wide range of North American marketing, advertising, and media decision makers.
“We are delighted to partner with The List. We feel our content is a perfect fit with the users of The List Online and will help them in their new business, competitive intelligence, and business development functions,” explained Ed Clarke, President of adfinitum, the developer of Global Ad Source.
“Global Ad Source content will be featured on The List Online and will appear with both keyword and brand searches. When a List Online user clicks on a creative sample they will have the option to purchase a high resolution version of the advertisement on GlobalAdSource.com. Based on user-feedback, we believe this global advertising content will be valuable to our agency clients new business decisions and essential when preparing for a pitch. Embedding it within our application helps us expand upon our goal of providing relevant and comprehensive business development information to our clients,” added Todd Knutson, President and CEO of The List.
About adfinitum
Based in St. John’s, Canada, adfinitum is a unique global advertisement monitoring network upon which advertising monitors are able to proactively search, filter, and redistribute relevant advertising content to their clients. adfinitum has partnered with several industry leaders for innovative distribution of advertising content and has also launched its own portal Global Ad Source, currently localized for the English, Chinese, and Japanese markets. The adfinitum database now contains over 7 million advertisements from over 50 countries and includes high-resolution television, radio, print, outdoor, and internet creative from key global markets.
About The List
The List is a sales intelligence resource for companies targeting North American marketing, advertising, and media decision makers. A proprietary telephone verification process occurring every 120 days has made The List renowned for topicality and accuracy. Subscribers use The List to pursue new business, sell advertising, initiate strategic partnerships, secure corporate sponsorships, and recruit top marketing talent, among other business development uses. Learn more at www.thelistinc.com.
